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Tracking and Reporting Stats |
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The reports generated after your newsletter has been sent out are so important to your over-all understanding of what the customer is looking for and clicking on, that they will only drive you to improve your newsletters and grow your bottom line. The more information you have to work with, the more you can empower the newsletter to deliver more content and increase sales and brand awareness for your company.
The technology allows you to know exactly who's opening the newsletter and what time they opened it, what they clicked on, and where they go on your web site, and much more. Click-through and tracking statistics gives your marketing department instant feedback on the email's effectiveness.
More reporting features....
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